Meet Jeff
Built by someone who's solved it before.
Jeff Fryer is the fractional CMO for semiconductor, deep tech, and hard tech. His superpower is making markets believe what engineers already know.
He founded The Fryer Group to close one gap: proven technology meets an unconvinced market. That gap is the entire practice.
He's worked it from three angles. 8 years inside Arm as global head of social media strategy, through its $32B SoftBank acquisition and Nvidia's proposed acquisition, which was later abandoned. 50+ semiconductor and microelectronics companies advised at Kiterocket, as Senior Director of AI and Digital Strategy. Then out on his own in 2023, building The Fryer Group to do the operator work himself.
He is a 2026 nominee for the Microelectronics UK Impact List, holds the Claude Certified Associate – Foundations credential from Anthropic, is a member of the Austin AI Alliance, and has completed executive education at The Wharton School, the University of Michigan, and the Kellogg School of Management at Northwestern University. He holds a B.A. from Western Illinois University.
He lives in Austin, Texas, with his wife, two kids, and their rescue dogs, Louis and Ella.
Full biography
Jeff Fryer is the founder and CEO of The Fryer Group, a fractional CMO practice serving semiconductor, deep tech, and hard tech companies. He leads marketing and go-to-market strategy for a select portfolio of client engagements, focusing on positioning, narrative, and commercial readiness for companies where the technology is ahead of the commercial machine.
Before founding The Fryer Group, Jeff served as senior director of AI and digital strategy at communications agency Kiterocket, where he built the agency's first digital and AI division, turning a traditional PR shop into a full-stack offering, and advised more than 50 semiconductor and microelectronics companies. Previously, he spent eight years at Arm as Global Head of Social Media Strategy, including leading its global social and digital communications through their $32 billion acquisition by SoftBank and Nvidia's proposed acquisition, which was later abandoned. Earlier in his career, he was a digital and event marketing advisor to LinkedIn and held marketing and brand roles across the music industry at Sony, EMI, Knitting Factory Entertainment, and AEG Live.
An active participant in the Austin technology community, Jeff is a 2026 nominee for the Microelectronics UK Impact List, holds the Claude Certified Associate – Foundations credential from Anthropic, is a member of the Austin AI Alliance, and is a regular participant in the Austin Technology Council. He has completed executive education at The Wharton School, the University of Michigan, and the Kellogg School of Management at Northwestern University, and holds a B.A. from Western Illinois University. He is based in Austin, Texas.